CRISIS MANAGEMENT
In today's business environment, companies must expect the unexpected. A crisis can strike at any time, jeopardizing a corporation's brand, weakening consumer loyalty and diminishing employee morale. It can even bury a company.
Our approach to crisis management begins with an in-depth analysis of a client's status and reputation. We work closely with our clients as well as third parties - legal advisors or others - for a comprehensive understanding of the implications of a crisis.
We then develop positioning statements - messages that are concise, consistent, compelling and credible - and identify those channels through which the main audience can best be reached. Such channels could be employees, customers, suppliers, media, public officials, business partners/stakeholders and/or the general public.
CRISIS COMMUNICATIONS SERVICES
* CRISIS PREPARATION AND PREVENTION PLAN
* MEDIA RELATIONS TRAINING
* MEDIA OUTREACH AND CONSULTANCY ON PRESS RESPONSE
* NEWS CONFERENCES AND CONFERENCE CALLS
* EMPLOYEE AND CUSTOMER COMMUNICATIONS
* COMMUNITY AND GOVERNMENT RELATIONS
* ON-SITE COMMUNICATIONS ASSISTANCE









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